Burger King

Burger King: While we have shot several spots for Burger King through their agency DAVID Miami, our favorite is Fly By. Creatively, this spot posed quite a challenge that our team was eager to meet. The ask was to showcase twelve of the brand’s sandwiches and burgers all in one continuous shot. Director Olaf van Gerwen came up with the solution, which was to create an artistically designed landscape of the goods laid out on one enormous table. To get the shot, our camera was mounted to a robotic arm and programmed to hover over this vista. The result takes viewers intimately into the scenery, just as tourists take in views from a helicopter ride.

Agency: DAVID Miami
Director: Olaf van Gerwen
Category: Food